SocialMedia.com

SocialMedia.com is a digital advertising startup with the slogan "Enhancing digital advertising by harnessing the power of people's social connections and endorsements." The company, founded in 2007, focuses on enhancing digital advertising through People Powered Advertisements that leverage social relationships within ad units. Their ad formats integrate Twitter, social networks, and community websites. The People Powered advertising approach improves digital advertising by amplifying personal endorsements to friends and communities. SocialMedia.com offers several ad formats such as Twitter Pulse, Friend To Friend, Community Poll, and Community Stream, each designed to leverage different social contexts for advertising. In terms of funding, the company received a $6.00M Series B investment on 29 January 2009 from Ridge Ventures and CRV. This investment is indicative of the confidence that these venture capital firms have in the potential of SocialMedia.com and its innovative approach to digital advertising. With a strong focus on leveraging social connections and endorsements, SocialMedia.com presents an intriguing proposition in the digital advertising space, and the recent investment further validates its potential for growth and impact in the industry.