Smartzer

Smartzer is a SaaS platform that enables brands to create interactive and shoppable videos and live streams across various digital channels including e-commerce, social media, and ads. The company's video player technology allows e-commerce businesses to drive sales and gather detailed analytics directly from their videos and live streams. Consumers can interact with the videos by clicking on items to access further information and purchase links. Smartzer's rapid video tagging technology enables the quick creation of interactive players, providing a highly scalable solution. The company places strong emphasis on simplicity, design, and customer experience. Its client roster includes prestigious brands such as Valentino, BMW, Adidas, Bulgari, Marks&Spencer, mytheresa.com, Puma, QVC, Whistles, Graziashop, and Barbour. Notably, Smartzer has received recognition through various awards and nominations, such as being a finalist for the Retail Week Tech and Ecomm Awards in the Digital Customer Experience of the Year category and the Retail Systems Awards Startup of the Year. It also won the 080 Investor Day in the Fashion Technology category, the DTG Television Innovation Awards, and was a finalist in the Fashion Futures Awards in the Beyond the Runway and The Gamechanger categories. Founded in 2014 and headquartered in the United Kingdom, Smartzer recently received a Seed Round investment on 01 December 2019, with The Mills Fabrica as the investor.