Sisterly

Sisterly is an Italian startup in the fashion industry, founded in 2022. Their slogan, "Don't buy it, rent it," emphasizes their unique approach in the market. Sisterly is the first Italian peer-to-peer rental platform for luxury bags and accessories (Sisterly 2021). The company aims to transform the fashion industry from polluting to sustainable by allowing women to actively participate in this revolution through a community of lender and borrower sisters. Based in Italy, Sisterly is creating a community-driven approach to luxury fashion. Currently, there is no public information available regarding Sisterly's last investment or the investors involved. Sisterly's innovative business model and commitment to sustainable fashion make it an intriguing startup to watch in the fashion rental space. With a focus on the sharing economy and sustainability, Sisterly has the potential to disrupt the traditional luxury fashion market in Italy and beyond. Investors may find this startup appealing due to its alignment with the growing trends towards conscious consumerism and the circular economy in the fashion industry.