ShopWell (acquired by Innit)

ShopWell is a health care startup founded in 2008 in the United States. The company has received a significant investment of $3.40M in its Series C round on 13 October 2015, with participation from notable investors including Fairhaven Capital, Finistere Ventures, S2G Ventures, ATA Ventures, and Munich Venture Partners. ShopWell's flagship product is a free mobile app that provides users with essential information about their food choices. The app allows consumers to scan barcodes on food items and receive personalized recommendations based on their lifestyle, food allergies, and specific dietary requirements. With over 2.5 million users, the app has gained popularity among health-conscious families seeking to make informed decisions while grocery shopping. As a trusted platform for health and fitness, ShopWell has been well received by users and has earned recognition as one of the top Health & Fitness apps. Additionally, the company holds a significant partnership with the USDA, adding to its credibility and influence in the health and wellness industry. Overall, ShopWell's innovative approach to empowering consumers with nutritional insights has positioned the company as a prominent player in the health tech space, attracting substantial support from leading investors and garnering a sizable user base.