Shoppiday is a cashback platform offering benefits to consumers through online and local purchases. Users earn cash as a percentage of their payments, which can be transferred to their bank account or used for in-app payments at local stores. The platform boasts a wide selection of over 930 online stores including reputable brands like Nike, Asos, and Expedia, and allows users to earn cash with purchases at 700+ local stores as well. Additionally, Shoppiday provides a comprehensive tool for merchants, offering customer acquisition through cashback, loyalty offers, mobile payments, booking, and a CRM. Established in 2017, Shoppiday operates in the advertising, B2B, B2C, payments, marketing, CRM, and human resources industries. With headquarters in Spain, the company's main shareholders include Comercia Global Payments (CaixaBank) and Antai Venture Builder. The company has two main business lines: a B2C cashback platform and a B2B white-label loyalty solutions service for corporations and retailers. Notably, Shoppiday received a non-equity assistance investment from Desafía on 15 November 2019, signifying investor confidence in its business model and potential for growth. Shoppiday's vision to revolutionize the shopping experience through cashback rewards and its strategic focus on both online and local market segments position the company as an innovative player in the digital commerce space.
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