Shanghai UBM Sinoexpo International Exhibition Co., Ltd. (UBM Sinoexpo) is a prominent joint venture exhibition enterprise in China, established through collaboration between Shanghai Sinoexpo International Exhibition Ltd. (established in 1992) and UBM China Ltd., the arm of UBM Asia responsible for the group's mainland China business.
UBM Sinoexpo is guided by its corporate value and mission, "BE THE BEST," and boasts a team of skilled international professionals with expertise in industry regulations and event operations. The company organizes international exhibitions and conferences across a global network, in collaboration with government bodies, trade associations, media companies, and partners.
The company operates within eight industries: furniture, pharmaceuticals, hotel, building, boat, cleaning, food ingredients, and lighting. Its portfolio comprises 34 business exhibitions, two publications, and three B2B websites, with a total exhibiting area exceeding 480,000sqm. Notable events include Furniture China, CPHI, Hotelex Shanghai, and the China International Boat Show, each of which has emerged as a leading trade event in Asia within their respective sectors, drawing significant attendance from exhibitors, buyers, and trade visitors globally.
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