Roubit (루빗)

Roubit (루빗) is a startup based in Korea South that offers a fun and engaging self/mental care app, described as a "게임형 셀프케어 앱" or "game-like self-care app" with a slogan "건강한 일상을 만들어주는 게임형 셀프케어 앱" which translates to "creating a healthy daily life with a game-like self-care app." The company's vision is to help everyone maintain and improve a healthy daily routine. With a focus on promoting self-efficacy and contributing to a brighter and more positive world, Roubit aims to create innovations in the digital healthcare market not only domestically but also globally.

The latest milestone for Roubit was a Seed Round investment secured on 30 May 2023, with the backing of Next Challenge Foundation. This funding reflects investor confidence in the potential of Roubit's unique approach to self-care and mental well-being. The investment is expected to further drive the company's efforts to develop and expand its app for a wider audience, both locally and internationally.