Rise is a tech startup that is utilizing AI to revolutionize digital advertising. The company aims to enhance auction logic with real-time bidding (RTB) efficiency through AI-driven algorithms. By optimizing auction processes, Rise provides its partners with maximum efficiency in reaching the relevant audience at the right time, thereby maximizing advertising opportunities. The 2020-founded company emphasizes the importance of staying ahead in the market, adapting to changing dynamics, and unlocking new revenue streams. With its Smart Auction Management (SAM) solution, which leverages advanced AI and ML, Rise specializes in traffic shaping (SPO) and floor price optimization, enabling meticulous monitoring and optimization of bids to maximize revenue potential and facilitate data-driven decisions. The company operates in the advertising and internet industries, positioning itself as a technology partner in reshaping the future of advertising through AI.
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