Responsys

Pioneering the future of digital marketing, empowering brands to master personalized, cross-channel interactions with utmost efficiency and precision.

General Information
Company Name
Responsys
Founded Year
1998
Location (Offices)
Founders / Decision Makers
Number of Employees
1,001-5,000
Industries
Mobile, Marketing
Funding Stage
Series E
Social Media

Responsys - Company Profile

Responsys is a marketing cloud software and services company, listed on NASDAQ as MKTG, that is focused on pioneering the future of digital marketing. Founded in 1998 and headquartered in San Bruno, California, it has expanded its operations globally, catering to leading global brands. The company's goal is to empower brands to master personalized, cross-channel interactions with utmost efficiency and precision.

Responsys' flagship offering is the Responsys Interact Marketing Cloud, which allows clients to manage their digital relationships and deliver targeted marketing across email, mobile, social, display, and web channels. The company's clients achieve a competitive edge through the automation, personalization, and coordination of multi-channel marketing interactions on a large scale.

The latest notable investment in Responsys was a $9.40M Series E investment on 02 April 2003, led by Accel, Redpoint Ventures, Foundation Capital, Sigma Partners, Lighthouse Capital Partners, and R. B. Webber & Co. In 2013, the company became part of Oracle, further solidifying its presence in the digital marketing industry.

With its focus on intelligent marketing strategies in the digital world, Responsys continues to play a key role in enabling brands to enhance their marketing efficiency and precision, making it an intriguing prospect for potential venture capital opportunities.

Taxonomy: marketing cloud software, cross-channel interactions, personalized marketing, multi-channel marketing, Oracle acquisition, email marketing, mobile marketing, marketing orchestration, San Bruno, global brands, customer relationship management, competitive advantage

Funding Rounds & Investors of Responsys (5)

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Funding Stage Amount No. Investors Investors Date
Series E $9.40M 6 Lighthouse Capital Partners, R. B. Webber & Co. 02 Apr 2003
Series C $1.00M - 26 Feb 2002
Series C $25.00M 4 R. B. Webber & Co. 01 May 2001
Series B $22.50M - 15 Feb 2000
Series A $5.40M - 01 Mar 1999

Latest News of Responsys

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No recent news or press coverage available for Responsys.

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