RELAYTO/ Content Experience Platform

RELAYTO is a content experience platform that aims to transform static content such as PDFs and PPTs into engaging and interactive experiences. Founded in 2017 and headquartered in the United States, the company has garnered interest from investors, with its most recent Angel Round investment coming on 04 September 2023 from the esteemed Wharton School of the University of Pennsylvania.

The platform operates on advanced algorithms to automatically convert static content into interactive microsites, enhancing viewer engagement without the need for coding. Its key features include content enrichment, which adds interactivity, non-linear navigation, and media to digital content, and all-in-one cloud hubs that optimize files for omni-channel sharing, access, and control.

Additionally, RELAYTO offers advanced analytics to provide comprehensive insights on engagement, enabling better optimization of content. This functionality is likened to the impact Optimizely has for web content. The company is not only focused on improving reader engagement but also on removing friction for authors, creating a new digital medium for interactive storytelling.

With a target audience spanning content creators, enterprise software, SaaS, and marketing professionals, RELAYTO is positioned as a valuable tool for businesses looking to revamp their content and enhance audience interaction.