REALHER Makeup

REALHER Makeup is a cruelty-free makeup brand with a mission to empower women through motivational quotes on its products. Founded in 2015 and headquartered in California, RealHer's focus is on creating high-quality, sustainable products that encourage women to embrace makeup as a part of their individuality. The brand aims to inspire women to love themselves, be powerful, and embrace their flaws. Additionally, RealHer donates 20% of all gross profits to the American Association of University Women (AAUW), a non-profit organization advancing equity for women and girls. The company is certified by the CCIC and Leaping Bunny for its commitment to cruelty-free products and ingredients. RealHer addresses the crisis of identity that modern women often face, encouraging them to be themselves and offering liberation through its products.