Pushbutton

Pushbutton, founded in 2002 by former BSkyB executives Sheila Creak, Paula Byrne, and Aly Khalifa, has a rich history in providing interactive television services. Its notable achievements include winning significant pitches from major clients like Disney, National Geographic, Foxtel (Australia), Diageo, Sky, BBC, ITV, and Camelot. In early 2011, Pushbutton released new products pbRemote and pbTV, and announced a partnership with Grooveshark. The company's expertise lies in interactive services for set-top boxes using OpenTV middleware and it has a proven track record of developing services for prominent clients such as Sky, Disney Channel, National Geographic Channel, Kodak, and Guinness. Pushbutton's interactive television services spanned digital satellite and broadband platforms and it has been involved in numerous significant projects, such as creating interactive applications for popular shows like The X Factor, Coronation Street, and Emmerdale. The company has also contributed to the development of services for esteemed platforms including BT Vision, BBC iPlayer, Microsoft Mediaroom, Virgin Interactive, and LOVEFiLM, which was later acquired by Amazon. In 2011, Pushbutton was acquired by Amazon.com, marking a significant moment in its journey. Overall, Pushbutton's strong history with major broadcasters and digital platforms, as well as its fruitful partnerships and impactful product releases, make it an attractive investment opportunity in the realm of content creators, entertainment, and media.