ProtoGeo is a startup company founded in 2012 that has developed the free Moves app for mobile phones. The Moves app offers a novel way to track physical exercise in everyday life by simply keeping a phone in a pocket or bag. It automatically recognizes activities such as walk, run, cycle, and transportation, as well as routes and places. ProtoGeo aims to raise awareness about individuals' physical movement and illustrate how daily activities contribute to personal fitness and wellbeing. In January 2013, the company secured a $1.60M Seed Round investment from Lifeline Ventures, ProFounders Capital, and Business Finland. With a focus on IT, Information Technology, and Mobile industries, ProtoGeo has demonstrated potential for promoting health and fitness through innovative mobile technology.
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