Protocol Marketing is a leading provider of cutting-edge direct marketing services, offering a comprehensive range of solutions from strategic and creative development to analytics and production. Founded in 1988, Protocol has positioned itself as one of the largest privately held integrated direct marketing companies. The company's mission is centered around delivering solution-based direct marketing services, enhancing the relationships between its clients and their customers. Protocol caters to a diverse range of industry verticals and specializes in various facets of direct marketing, including lead generation, customer acquisition, retention, up-sell, cross-sell, and winback campaigns. Moreover, the company offers innovative solutions specific to each vertical, enabling clients to engage customers through various channels and touchpoints. One of Protocol's innovative offerings is the Lead Source system, a one-of-a-kind lead generation platform designed to empower companies to market themselves while maintaining brand control. This exemplifies the company's commitment to providing unique and effective solutions to its clients. For investors seeking opportunities in the direct marketing space, Protocol Marketing presents an established player with a track record of successful client relationships and a focus on delivering tangible results. With its extensive experience and diverse service portfolio, Protocol Marketing could be an appealing investment prospect for those interested in the direct marketing industry.
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