PROtential LLC

PROtential LLC, founded in 2000 by Eric DeBord, is a leading North American business consultancy and marketing agency specializing in Advertising, Sports, and Marketing. The company's slogan emphasizes its focus on strategy over promotions and events. Headquartered outside Chicago, the company caters to clients in sports and series including NFL Football, NCAA Football, MLS Soccer, NASCAR, NHRA Drag Racing, Verizon IndyCar Series, Red Bull Global Rallycross, and more. PROtential's client roster comprises Fortune 500 companies, leading brands, and top-tier properties such as Smithfield Foods, Snap-on Inc., Charter Communications, Valspar, PEAK Antifreeze, WIX Filters, NAPA, Federal-Mogul Motorparts, Mecum Auctions, and Team O’Neil Rally School. The company's passion, talents, and insights drive the delivery of powerful assets, programs, and promotions aimed at fostering enduring business growth for their clients. Given the company's established presence and specialized expertise in sports marketing, sponsorship analysis, retail activation, creative, consumer promotions, hospitality, and events, PROtential presents an intriguing potential investment opportunity for venture capital firms seeking exposure in the sports and marketing sectors.