Prezzemolo & Vitale (P&V) is a contemporary Italian grocery retailer founded 30 years ago by husband and wife team Giuseppe Prezzemolo & Giusi Vitale. P&V has seven locations in Palermo, Italy, and four in London, making it a shopping destination for traditional Sicilian and Italian delicacies. The company focuses on hand-selecting high-quality items, reflecting the team's passion for food. Their aim is to elevate the grocery store experience with artisanal products while keeping costs accessible. P&V also takes pride in their own brand, Giù Giù, which offers small artisanal products created under the Sicilian sun. As of now, no information is available regarding their headquarter location, last investment, or the investors involved. P&V operates in the E-Commerce and Food and Beverage industries.
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