Poool is a French startup that has been making waves in the creator economy, digital media, and publishing industries since its inception in 2016. The company's slogan, "Poool provides publishers with the tools, expertise & inspiration to succeed in their membership & subscription strategy," encapsulates its core mission. The startup offers digital publishers a comprehensive suite of resources to optimize their membership and subscription strategies. This includes the Membership & Subscription Suite, which encompasses a range of tools designed to enhance reader engagement, drive registrations, facilitate subscriptions, and improve retention. Additionally, Poool provides strategic and operational expertise, along with benchmark data through their B2B media platform, The Audiencers. This serves as a valuable resource for digital publishing professionals seeking insights into audience development. Notably, in a recent milestone, Poool secured a €4.00M Series A investment on 26 September 2022, with backing from Swen Capital Partners, GSO Innovation, and AperiamVentures. This investment is a testament to the confidence that prominent venture capital firms place in the company's vision and potential for future growth. Overall, Poool is well-positioned to continue empowering digital publishers to optimize their reader revenue models and drive sustainable growth in an increasingly competitive landscape. With its innovative solutions and strong investor support, Poool is certainly a startup to watch in the evolving realm of digital publishing.
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