PlayUp is a next generation entertainment and technology group that enriches the lives of people through entertaining, rewarding and responsible online betting. We develop innovative betting technologies in-house to power our brands and deliver world-class user experiences. Our energies are focused on fulfilling the needs of dedicated and passionate users who seek a deeper connection to the games they play. PlayUp unifies the world's favourite online betting products including Fixed Odds Sports Betting, Fixed-Odds Racing (Horses and Greyhounds), Esports and Daily Fantasy Sports (DFS) where we host Australia’s largest and indeed some of the globe’s largest prize pools in competitive peer-to-peer online betting. We hold online betting licenses in multiple jurisdictions and currently operate in Australia, New Zealand, India and have recently launched in the USA. Founded in 2016, PlayUp operates in the Entertainment, Gaming, Internet, Mobile, Sports, and eSports industries. The company recently secured a $48.00M Venture Round investment on 20 January 2022 from investors FTX and Seed Space Ventures.
| Funding Stage | Amount | No. Investors | Investors | Date |
|---|---|---|---|---|
| Venture Round | $48.00M | 2 |
|
20 Jan 2022 |
| Series C | $12.50M | 1 |
|
01 Feb 2021 |
| Series B | $25.00M | 1 | Investorlink Securities | 01 Sep 2020 |
| Venture Round | Unknown | 1 |
|
01 Jan 2019 |
| Series A | $15.00M | 1 | Wizer Pty Ltd | 01 Feb 2018 |
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