Playfull

**Playfull** is a **gaming** and **eSports** startup that aims to infuse play with purpose. The Los Angeles-based company has developed an app leveraging games and gamification to drive sales for restaurants. The app also harnesses customer data in real-time, providing personalized analytics to help eateries identify their most valuable customers. Notably, Playfull boasts partnerships with major brands such as **Subway**, **Chick-fil-A**, and **Chipotle**, as well as leading online ordering platforms like **Grubhub** and **Olo**. The company's latest round of funding, a **Venture Round investment at 01 January 2020**, saw backing from **Will Ventures**. Playfull's impressive backing also includes investments from renowned entities such as **Techstars**, **MTGx**, and **McDonald’s Global Digital**. These partnerships and investments underscore the company's rapid scaling and potential for transforming the restaurant industry through innovative gamified solutions.