Playful Promises

House of brands and private label supplier of lingerie, swimwear, and activewear.

General Information
Company Name
Playful Promises
Founded Year
2004
Location (Offices)
London, United Kingdom +1
Founders / Decision Makers
Number of Employees
23
Industries
E-Commerce, Fashion
Funding Stage
Private Equity
Social Media

Playful Promises - Company Profile

Playful Promises is an award-winning e-commerce company offering a wide range of lingerie, swimwear, and activewear for diverse body types and occasions. The company prides itself on providing a variety of sizes, offering 90 bra sizes and UK dress sizes 8-26 (US dress sizes 4-22). Moreover, Playful Promises works on a wholesale and concession basis with leading retailers and has developed several in-house brands including Wolf & Whistle, Regalia, Deja Day, Bettie Page, Hustler, Gabi Fresh X Playful, Felicity Haywood X Playful, Dita Von Teese, Luxe Palm, Peek & Beau, and Playful Promises also offers design and manufacturing services for high street stores and counts major British high street chains such as Arcadia, River Island, Whistles, and ASOS among its clients. The company, founded in 2004 and headquartered in the United Kingdom, received a Private Equity Round investment on 16 February 2021 from Bestport Private Equity.

Taxonomy: lingerie, swimwear, activewear, fashion design, ecommerce, wholesale, retail partnerships, size inclusivity, body positivity, women-owned brands, luxury, affordable fashion, sexual wellness, plus size fashion

Funding Rounds & Investors of Playful Promises (1)

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Funding Stage Amount No. Investors Investors Date
Private Equity Round Unknown 1 16 Feb 2021

Latest News of Playful Promises

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No recent news or press coverage available for Playful Promises.

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