Picstars AG

Picstars AG, established in 2014, has solidified its position as one of the top 10 tech startups in Switzerland, according to Venture Leader 2016. The company's mission is to modernize brand ambassador sponsorships, particularly focusing on athletes, by facilitating impactful social media campaigns. Picstars enables brands to collaborate with suitable talents in the Sport & Lifestyle industry, leveraging their personal social media channels for promoting photo, video, and hashtag campaigns. The platform allows companies to create and monitor campaigns directly. In its latest funding round on 15 October 2019, Picstars secured a Fr.2.30M investment from prominent investors including Privilège Ventures, Verve Ventures, Tamedia, and Zürcher Kantonal Bank. The firm operates within the IT sector and presents a compelling opportunity for venture capital firms seeking exposure to innovative digital marketing and influencer engagement solutions.