Phytolon is an Israeli biotechnology startup focused on natural food colors. Founded in 2018, the company has positioned itself to meet consumer demands for healthier food choices by offering natural colors that comply with industry requirements for cost-efficiency and high quality. Phytolon accomplishes this through a novel and sustainable fermentation-based technology, leveraging baker's yeast to produce betalain natural colors. Their innovative approach has garnered the attention of investors, with the most recent Venture Round investment coming on 05 October 2023 from Nextgen Nutrition. With a focus on biotechnology and the food and beverage industries, Phytolon is poised to make a significant impact in the realm of natural food colors.