Photon Sports Technologies AB is a Swedish startup founded in 2015, specializing in sensor technology for feedback during speed training of athletes. The company aims to revolutionize sports measurement technology by providing fast and accurate 3D-position measurements of individual athletes during drills, tests, and exercises. This data is then used to offer immediate and relevant feedback on speed-related parameters. The precision, range of measurement, and flexibility of the technology enable the quantification of a wide range of body movements and transitions. Photon Sports Technologies is committed to developing a solution that democratizes professional feedback during athlete training, with the ultimate goal of making it accessible to a broader audience. The company recently raised a kr8.50M investment in a Venture Round on 12 February 2021, with participation from Almi Invest, Partnerinvest Norr, Treac, and Unboxx. This latest investment signifies a strong vote of confidence in the potential impact of Photon Sports Technologies within the Analytics and Sports industries.
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