Personali

Personali was acquired by Namogoo, the Digital Journey Continuity platform. The acquisition marked a significant milestone for the company, reflecting its growth and success in the E-Commerce industry. Founded in 2011 and headquartered in the United States, Personali's mission was to revolutionize customer journeys through its proprietary solution, Intent-Based Promotions. This innovative technology replaced generic promotions with individualized incentives based on customer intent, enabling businesses to deliver highly effective promotions while optimizing margins. Personali's approach aimed to minimize the push needed to drive purchases, consequently fostering loyalty and enhancing brand perception. In its Series B round, $12.00M investment was secured on 11 June 2015, with participation from prominent investors including Norwest Venture Partners and Cedar Fund. This injection of capital not only signified confidence in Personali's potential but also provided the necessary resources to further develop and market its groundbreaking solution to a broader range of e-commerce businesses. The acquisition by Namogoo presents an exciting evolution for Personali, aligning it with a company that shares its vision for optimizing digital customer experiences. As part of Namogoo, Personali aims to continue its mission of driving unstoppable customer journeys, now with expanded capabilities and resources to bring its innovative solutions to a wider audience.