Permanent

Permanent is a farm network and technology company with the slogan "Source from the source." Launched in 2021 and headquartered in the United States, Permanent aims to simplify direct-sourcing for wholesale buyers of food. The company addresses the inefficiencies in the current food sourcing and trading process, which sees approximately $1 trillion spent annually on overhead costs and yet contributes to a disconnection in the food system. This disconnect is characterized by increasing consolidation, depleted local economies, unsustainable agriculture, and price volatility.

Permanent's mission is to create market solutions that foster a reconnection to the source. Its initial offering in California facilitates direct sales of fresh produce from 10+ Organic, GAP, BIPOC-owned family farms to various entities including grocery stores, foodservice providers, distributors, restaurant groups, and universities. The company's market technology plays a crucial role in unlocking precise seasonal inventory, streamlining first-mile distribution, providing marketable storytelling data, expanding product offerings, and offering stable prices to buyers.

With a focus on the Agriculture industry, Permanent strives to make a positive impact by promoting sustainable practices and supporting local farmers. While information about its latest investment round and investors is not available, the company's innovative approach to addressing the inefficiencies in the food supply chain positions it as an intriguing prospect for potential investors seeking to contribute to a more sustainable and efficient food system.