Performance Racing Industry (PRI)

PRI Show: December 11-13, 2025 Indianapolis, IN

General Information
Company Name
Performance Racing Industry (PRI)
Founded Year
1986
Location (Offices)
Speedway, United States +1
Founders / Decision Makers
Number of Employees
48
Industries
Marketplaces, Sports, Publishing +1
Funding Stage
-
Social Media

Performance Racing Industry (PRI) - Company Profile

**Performance Racing Industry** is a leading platform in the racing marketplace, connecting manufacturers of racing products and technology with a crucial distribution pipeline that includes racing retailers, race engine builders, race car builders, warehouse distributors, and thousands of professional race teams. Its widely recognized monthly magazine, **PRI Magazine**, has established itself as "The Voice of the Racing Marketplace" since its inception in **1986**. The magazine caters to racing entrepreneurs, offering industry trends, merchandising ideas, new products, business strategies, and more, with issues averaging between 130 and 500 pages. Additionally, the **PRI Trade Show**, held annually, attracts members of the racing industry from throughout the U.S. & 72 countries, providing a professional business atmosphere where the racing industry’s volume buyers can preview the hottest new racing products and build inventory for the upcoming racing season. With **1,200 companies** exhibiting in over **3,000 booths**, the three-day trade show is a significant event in the industry. Performance Racing Industry operates in the **Sports** and **Publishing** industries and is headquartered in the **United States**. For more information, visit [performanceracing.com](http://www.performanceracing.com).

Taxonomy: racing industry, racing products, racing technology, trade show, PRI Show, magazine, racing entrepreneurs, industry trends, new products, business strategies, distribution pipeline, professional race teams, race engine builders, race car builders, warehouse distributors

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