Pepper

Pepper is an e-commerce and fashion startup founded in 2016, with headquarters in the United States. The company's slogan, "An unapologetic bra brand for women with small cup sizes," reflects their mission to empower women and celebrate diverse body types. Pepper specializes in creating bras tailored for women who wear AA, A, and B cup sizes, filling a gap in the market for comfortable and well-fitting undergarments for this demographic. In its last funding round in 10 April 2020, Pepper secured $2.00M in a Seed Round investment. The investors in this round included Precursor Ventures, Break Trail Ventures, NYU Innovation Venture Fund, Albert Lee, Peter Cobb, Kokopelli, Moiz Ali, and Bryan Rosenblatt. This significant investment highlights investor confidence in Pepper's unique market positioning and the potential for growth in the e-commerce and fashion sectors. With a compelling brand message and a focused product offering, Pepper is well-positioned to capture market share and meet the needs of an underserved consumer segment. The company's innovative approach to inclusivity in fashion and retail makes it a promising prospect for venture capitalists seeking opportunities in the evolving landscape of e-commerce and body-positive marketing.