Pear (formerly Apparel Media Group) is a community-marketing platform that connects grassroots groups with national brands through nontraditional sponsorship. Founded in 2009 and based in the United States, Pear offers a turnkey solution to hyperlocal marketing with national reach. It facilitates groups in mobilizing their networks to engage with brand sponsors, enabling them to fundraise, while providing brands with the opportunity to build personal connections at scale. The platform's effectiveness is evidenced by its ability to drive measurable customer acquisition, brand affinity, and purchase intent. With its focus on Advertising, B2B, and Social Media, Pear has demonstrated its value in the marketing sector. The company last received a Private Equity Round investment on 01 December 2012, demonstrating investor interest in its innovative approach. For brands and businesses seeking to leverage community marketing, Pear offers a compelling solution that has shown proven results. Likewise, for groups, teams, and organizations seeking sponsorship, Pear presents an opportunity to engage with national brands for fundraising and brand promotion. To learn more about Pear's offerings, brands and businesses can visit solutions.pearup.com, while groups, teams, and organizations can access information on pearup.com.
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