Parrot Analytics

Unlocking the magic of content

General Information
Company Name
Parrot Analytics
Founded Year
2013
Location (Offices)
Beverly Hills, United States +6
Founders / Decision Makers
Number of Employees
71
Industries
AI, Analytics, Big Data +6
Funding Stage
Series A
Social Media

Parrot Analytics - Company Profile

Parrot Analytics is a leading global audience demand analytics company focused on the attention economy. The company utilizes the world’s largest audience attention datasets, tracking over a trillion expressions of demand in over 100 languages from 200+ countries. This comprehensive data provides insights into consumer engagement and preferences across platforms, enabling media companies and content creators to optimize content workflows in real time. Operating as a trusted partner to major industry players, Parrot Analytics works with companies across the entire content supply chain, from agencies to global direct-to-consumer platforms. By leveraging their services, clients can make better decisions related to production, distribution, acquisition, and marketing, ultimately driving increased subscriber growth and retention. Established in 2013 and headquartered in the United States, Parrot Analytics has a significant global presence with offices in Los Angeles, New York, London, Mexico City, Sao Paulo, Singapore, Sydney, and Auckland. The company's most recent milestone was a NZD15.00M Series A investment on 25 July 2018. With a focus on AI, analytics, big data, creator economy, enterprise software, entertainment, internet, media, and machine learning, Parrot Analytics stands at the forefront of leveraging data and analytics to unlock the magic of content in the media and entertainment industry. For further information, interested parties can visit www.parrotanalytics.com.

Taxonomy: Audience Demand, Predictive Analytics, Real-Time Analytics, Content Measurement, Content Monetization, Global Data Analysis, Cross-Platform, Content Optimization, OTT Platforms, Content Discovery, Content Expertise, Media Industry, Data-Driven Decisions

Funding Rounds & Investors of Parrot Analytics (3)

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Funding Stage Amount No. Investors Investors Date
Series A NZD15.00M - 25 Jul 2018
Seed Round NZD3.00M - 01 Nov 2016
Seed Round Unknown 10 David Bishop Media, Pukeko Pictures +2 19 Dec 2014

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