Paperscent

The First Device Automating The Fragrance Testing Experience

General Information
Company Name
Paperscent
Founded Year
2015
Location (Offices)
France +1
Founders / Decision Makers
Number of Employees
1
Industries
E-Commerce, Wellness Beauty
Funding Stage
-
Social Media

Paperscent - Company Profile

Paperscent is a phygital device that automates the fragrance-testing experience. The device improves, personalizes, and digitizes the fragrance-testing experience for consumers, supporting them to discover scents more freely. It instantly dispenses custom branded and scented perfume strips through an intuitive gesture. Perfume is freshly sprayed for a greater olfactory experience, paper is embossed in real time to facilitate stock management, apps, and data complete the user experience. Paperscent revolutionizes the fragrance-testing experience, solving current issues in-store and creates a win-win experience for all stakeholders (customers, brands, retailers). Its main benefits encompass digitalization of POS for brands & distributors (through video and/or interactive content), data analysis for store management, marketing, and large cost saving, while for consumers, the benefits lie in discovering fragrances easily in a purified olfactory environment, perfume and paper strip availability, identification of samples, and an interactive experience. This patented innovation took 2 years of research and engineering. Founded in 2015, Paperscent operates in the E-Commerce and Wellness Beauty industries. Currently, there is no information available about the last investment or the investors involved.

Taxonomy: Fragrance-Testing, Consumer Experience, Connected perfumery, Olfactory Marketing, Retail Innovation, Phygital Technology, Merchandising, Pre-Sales Data, Interactive Tool, Automated Testing, Brand Marketing, Consumer Engagement, Retail Technology

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