overtok

Overtok is an AI-driven marketing intelligence platform that has been making waves since its founding in 2017. The company's slogan, "AI-driven Marketing Intelligence Platform," perfectly encapsulates its mission. Overtok's innovative approach aims to revolutionize the user experience by transforming each lead, call, or engagement into a powerful opportunity that begins before the call, continues during the interaction, and maximizes follow-up. This approach is underpinned by meaningful engagement, as demonstrated by the new overlay of any dialer on the website, which turns a simple call into an action-oriented engagement, thus maximizing ROAS/ROI and creating a new revenue channel. Furthermore, Overtok specializes in lead capture. Even when a business is closed, the platform analyzes intent, creates engagement, drives sales and upsells, effectively transforming an anonymous lead into an engaged or potential customer. Based in Israel, Overtok operates within the analytics, internet, and SaaS sectors. Although the company's last investment details are not available at present, the potential for Overtok to continue its growth trajectory is evident. Overtok aims to create magical marketing moments when it matters most, and its unique approach to leveraging AI in marketing sets it apart as a promising player in the industry.