Ortoo is a UK-based SaaS startup established in 2015 with a mission to revolutionize workforce effectiveness through innovative business productivity apps. The company's apps, which are fully integrated with Salesforce, aim to empower large and rapidly expanding teams to enhance their productivity, throughput, and performance almost instantly. Ortoo's lead automation apps cater to sales teams, automating lead and opportunity management in real-time and intelligently assigning them to the most suitable sales representatives based on various factors like skill-set, experience, territory, and language. Additionally, the automated Case Management apps provided by Ortoo support service teams in minimizing time-to-first-contact and time-to-resolution, optimizing case throughput, productivity, and performance. Moreover, the company's diverse apps are designed to support any Salesforce object, including custom objects, effectively allocating tasks, contacts, accounts, and other work items to the most appropriate Salesforce users. Ortoo demonstrates potential for growth and impact within the SaaS industry, offering cutting-edge solutions tailored for Salesforce users. Despite the absence of publicly available information about the company's latest investment and associated investors, the company's proactive approach to workforce transformation and productivity enhancement positions it as an intriguing prospect for venture capital firms seeking to invest in innovative SaaS ventures. With a compelling value proposition and a focus on leveraging Salesforce for maximum impact, Ortoo represents an exciting opportunity for investors looking to back disruptive technologies in the business productivity space.
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