OroCommerce is a B2B-focused commerce platform developed by Oro Inc. with the slogan "Creating long-term business resilience for manufacturers, distributors, and wholesalers." Founded in 2012 and based in the United States, OroCommerce addresses the complex sales processes of manufacturers, wholesalers, and distributors. The platform offers a complete solution encompassing CRM and marketplace solutions, as well as online storefronts optimized for B2B sellers. Key features include RFQ (request for quote) and CPQ (configure price quote), catering to the specific needs of B2B transactions.
The latest funding round for OroCommerce saw a $13.00M Series B investment on 19 January 2023, with the investors being Highland Europe and Zubr Capital. OroCommerce aims to assist global buyers and sellers in adapting to the evolving demands of a high-touch sales environment, offering configurable commerce capabilities while prioritizing customer satisfaction and retention through self-service tools.
The platform operates within the B2B, E-Commerce, Enterprise Software, and SaaS industries, targeting businesses seeking to enhance their sales processes and adapt to the changing landscape of B2B transactions.
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