Optimove

Optimove is a pioneering Customer-Led Marketing Platform, emphasizing the prioritization of the customer in marketing strategies. By leveraging rich historical, real-time, and predictive customer data along with AI-led multichannel journey orchestration, the platform achieves statistically credible multitouch attribution of marketing actions. This approach has led to an average 33% increase in customer lifetime value for brands. Recognized by Gartner in their 2023 Magic Quadrant for Multichannel Marketing Hubs and Multichannel Marketing Journey Orchestration reports, Optimove was positioned as the highest in execution and furthest in vision among Challengers. The United States-based company, founded in 2009, recently received a significant $75.00M Secondary Market investment from Summit Partners on 27 September 2021. With industry-specific solutions for numerous consumer brands, Optimove stands out for its customer-centric approach and impressive market traction. For more information, visit Optimove.com.