Optimics is a digital analytics and business & marketing technology expert, aiming to set trends and drive innovation. With a team of skilled analysts, developers, and consultants, the company focuses on long-term digital partnerships, offering comprehensive support for clients' online ecosystems. Specializing in digital tracking, data interpretation, custom implementations, advanced integrations, and the utilization of machine learning and AI, Optimics enhances user experience, website and app performance, and content personalization. Additionally, the company excels in integrating and supporting advertising tools and technologies for publishers and advertisers. Established in 2009 in Prague, Czech Republic, Optimics serves major clients across Europe and collaborates with technology partners including Google, Adobe, and SAS. With a motto of "Unleash the power of your marketing data to maximize sales," Optimics proves its dedication to driving results for its clients within the domains of Advertising, Analytics, Design, and Marketing.
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