optilyz is a SaaS startup based in Germany, founded in 2015, offering direct mail automation solutions for market leaders. The company's slogan "Direct mail automation for market leaders" succinctly captures its core value proposition. The platform provides a seamless integration of letters, postcards, and selfmailers into cross-channel marketing efforts, enabling automation and personalization of campaigns. With a strong focus on innovation and growth, optilyz has attracted significant investments, with its last Series A investment taking place on 01 November 2020. Notable investors include FJ Labs, Swiss Post Ventures, and ApolloCapital. Having secured backing from esteemed investors, including DN Capital (known for investments in Spotify, Auto1, MisterSpex, and Shazam), optilyz has demonstrated its potential to scale and disrupt the marketing industry. The company's dedication to growth is further underscored by its ongoing search for new talent, encouraging individuals to contribute to its mission and be part of its ambitious and international team.
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