OpinionAds

**OpinionAds** is a brand intelligence platform founded in **2018** in the United States, operating in the **Advertising** and **Marketing** industries. The company provides marketing measurement technology and data to leading brands, agencies, and publishers. OpinionAds innovatively combines surveys with ads to create interactive display ads, offering a new way to engage audiences within ads. The platform is used for several purposes: creating interactive display ads and survey ads, crowd-sourcing ad effectiveness, conducting consumer research, and generating first-party data to drive ad delivery optimization. OpinionAds' intent-driven interactive display ads aim to replace traditional static banner ads, increasing brand interaction and generating more data for advertisers. Utilizing machine learning and intelligence, OpinionAds crowdsources ad effectiveness measurement and analyzes the impact of ad spend. They directly engage with the audience through survey ads in various IAB sizes, providing rapid results with a high degree of confidence, without incentive bias. The company is well-connected in the ad ecosystem, partnering with ad exchanges like **Google Ad Exchange**, DSPs, ad networks, and integrated with Data Management Platforms such as **Lotame** and **Krux**. Their vision aligns with the future of ads, emphasizing user preference over endurance. OpinionAds offers a fresh approach to advertising and consumer engagement, paving the way for more effective and insightful marketing strategies.

Learn more about how they can help at [OpinionAds](https://opinionads.com).