OnePoint Systems Inc.

Social media is a powerful medium for businesses to leverage. It is expected that 2019 will see, for the first time ever, people spending more time looking at their phone screens over their televisions. The eMarketer forecasts watching our mobile screens will exceed our televisions by 8 minutes. The average time spent in front of the television is 3 hours 35 minutes, while average time spent on the phone (not including calls) will hit 3 hours 43 minutes. What does this mean for the average business owner? While traditional markets will try to push you into spending your advertising dollars there, you have roughly the same percentage of your customer’s time spent on their phones. Click campaigns and Facebook marketing ads are much more affordable and can be more precisely targeted toward those you are trying to serve. Now, add to the power of social media interactions and the potential to grow your customer base explodes. This is where OnePoint Rewards comes into play. We help businesses create ongoing relationships with their customers. Rather than dealing with rewards programs that depend on customers coming through your door to earn points (something they are likely doing anyway since they are your existing customers), why not encourage them to be your social media ambassadors, while still earning rewards? And, users of the OnePoint Rewards app gain rewards points for posting about your business online. Points are allocated for various social media interactions: a full point for a user-created social media post, a half point for sharing someone else’s post, and a tenth of a point for liking someone’s post. These are the same points earned by the person posting about you online. They accrue points, which can be used toward rewards. These interactions help generate more meaningful impressions to others who may have never stepped inside your business.