NM Incite is a leading provider of solutions for Global Fortune 1000 marketers, helping them to discover emerging, industry-specific consumer insights and develop relevant, differentiated, and emotionally engaging brands. Established in 2010, the company is a joint venture between Nielsen and McKinsey, leveraging deep expertise in measurement science and management consulting. Operating in over 30 markets, including the United States, Canada, United Kingdom, Germany, China, India, Japan, and Australia, NM Incite serves innovative, global marketing executives in brand management, consumer insights, and market research across Consumer Packaged Goods (CPG), Financial Services, Healthcare, and Technology industries. Their focus on real-time, authentic consumer expression in social media aims to transform how marketers build strong brands, create passionate brand communities, and achieve superior sales outcomes. As a leader in applying social media to solve marketing problems, NM Incite enables companies to develop deeper consumer and marketing insights, enhance brand strength, drive product innovation, and maximize the impact of marketing campaigns.
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