NIVIA is an Indian sports equipment manufacturer based in Jalandhar, Punjab, India. Established in 1934, NIVIA has been shaping the sports industry in the country by manufacturing world-class athletic equipment for core sports like Football, Volleyball, Basketball, and Running. With a strong emphasis on high quality products at the right price, superior design, and integrated development, NIVIA has become an iconic sports brand in India.
The company is backed by generations of sportsmen and has continuously strived to challenge the unfamiliar, walking the less-explored path to create opportunities for the Indian sports sector. NIVIA boasts state-of-the-art facilities and a dedicated employee force of more than 2000. Its products are available in over 1200 outlets across India, reflecting its widespread presence in the market.
As a part of Freewill Sports Pvt Ltd, NIVIA is committed to continuous efforts in strengthening product innovation and enhancing R&D capabilities, setting the stage for greater product differentiation and stronger product appeal. Although no specific recent investment information is available, NIVIA's strong foothold in the Indian sports industry positions it as a promising player with potential for future growth and expansion.
