Natures Menu Ltd

[Natures Menu Ltd](Natures Menu Ltd) is the UK's leading raw pet food and wellbeing brand that has been [inspired by RAW since 1981](Founded: 1981). With a legacy spanning 40 years, the company is on a mission to [improve pet wellbeing](Industries: Consumer Goods) by providing nutritious meal plans. Upholding its ethos of honesty, Nature’s Menu selects, buys, processes, packs, and transports all its products with its own vehicles or trusted courier partners, delivering directly to customers. The company is a passionate pioneer with the backing of international pet food business [Affinity Petcare](Last Investment: N/A), striving to revolutionize the Direct-to-Consumer pet food industry. Natures Menu is renowned for its [award-winning range of complete and balanced raw meals](Slogan: Inspired by RAW since 1981) for pets, offering a convenient and simple way to feed pets a healthy raw diet daily. The company sets high benchmarks in pet nutrition, with products crafted by an in-house veterinary team. Moreover, it has redefined the customer experience for pet owners, resulting in its Customer Happiness team winning the [Feefo Platinum Trusted Service Award](Last Investment Investors: N/A). The company’s innovative approach has led to significant growth, with an increasing number of people entrusting Natures Menu with their pet’s diet weekly. Available in numerous retail stores and veterinary practices across the UK, the company has also established a [Direct-to-Consumer (D2C) team](Headquarter: United Kingdom) to focus on expanding its reach to a more diverse community of pets and pet owners through online platforms.