NASHI ARGAN

NASHI ARGAN is a lifestyle cosmetic brand that emerged in 2010 as an offshoot of the renowned Landoll Milano Company, a trailblazer in the professional hair care industry since 1966. The brand prides itself on delivering beauty promises and emotions through a unique customer experience, encapsulated in the slogan "Delivering beauty promises and emotions through unique experience."

The range of Nashi Argan products is designed to mirror salon-quality results in the convenience of one's home. With a 100% Italian origin, the brand is deeply attuned to customer preferences, serving them with a blend of passion and efficacy. Notably, all products are distinguished by the captivating fragrance of Nashi Argan, a scent so cherished that it inspired the Fragrance line.

Emphasizing an immersive beauty journey, Nashi Argan actively engages its customers, the #NashiLovers, through various touchpoints, including partner hair salons, shop-in-shops, flagship stores, and exclusive Nashi Salons. This strategic approach aims to foster a deep connection with patrons.

Nashi Argan has established a robust presence in Italy with over 2000 salon partners. Globally, it has fostered an international distribution network spanning 50+ countries, encompassing product distribution and franchising development agreements. Notably, the brand upholds a selective distribution policy, ensuring that its products are exclusively available at authorized outlets.

In summary, Nashi Argan epitomizes a melding of heritage and innovation, offering a compelling beauty proposition that resonates both domestically and internationally.