Myers is a United States-based company offering a broadcast management system, ProTrack, tailored for media asset management. The system optimizes workflow, reduces costs, and enhances revenue for broadcasters through its comprehensive traffic, scheduling, programming, and sales management capabilities. Established in 1982, Myers has been a pioneer in providing affordable and scalable solutions for content-driven broadcasters, connecting various departments within the operation.
Unlike more expensive alternatives, ProTrack stands out as a proven and cost-effective solution, offering modular software suites that integrate seamlessly with existing platforms, thus streamlining operations and workflow. The versatility of the suite allows it to cater to both single and multi-channel broadcast facilities, catering to linear and non-linear content distribution.
Despite the lack of disclosed recent investments, Myers prides itself on its track record and innovation in the Advertising industry, making it an intriguing prospect for potential investors looking to support a well-established player in the media management sector.
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