Musalaha

Musalaha, a social media startup founded in 1990, is dedicated to restoring Israeli and Palestinian relationships and challenging systematic injustices. The organization conducts reconciliation activities based on biblical principles, focusing on restoring individual and group relationships and addressing systematic injustices. Their signature method for reconciliation is the Desert Encounter, which involves camel treks, jeep rides, workshops, facilitated dialogue, and hiking through the desert. Musalaha's work extends beyond the desert to include children, women, youth, young adults, and civil society leaders. Their theological and philosophical approach to reconciliation has garnered recognition and has been applied in various conflict contexts globally, including the UK, the USA, Germany, India, Northern Ireland, Hong Kong, and the MENA region. While the startup has not disclosed any recent investment or investors, its unique approach and impactful work in an area fraught with conflict make it an intriguing prospect for potential venture capital involvement.