Mulmul is a family-owned, homegrown Indian label, with the slogan "Threads of Happiness". Founded in 2018, the brand's passion for spreading happiness is evident in its approach to designing and creating ethnic wear as a part of everyday life, not just for special occasions. Over the 4 years since its inception, Mulmul has successfully made its mark in the hearts of its customers by mainstreaming ethnic wear and infusing it with timeless yet unique styles.
The company's ethos revolves around prioritizing quality and the happiness of those involved in the creation process, including its karigars, workers, and tailors. Mulmul's commitment to happiness is not limited to its products but extends to its team, craftsmanship, and ultimately to the customer's wardrobe. The brand's focus on adding joy into every facet of its operations reflects its core belief in the contagious nature of happiness.
As a player in the consumer goods, e-commerce, and fashion industries, Mulmul is a testament to the growing influence of Indian brands on the global stage. Headquartered in India, the company embodies the essence of its roots while being loved by the world. With a mission to spread happiness, Mulmul's unique approach to ethnic wear has the potential to resonate with a global audience, making it an intriguing prospect for potential investors seeking to align with a brand that transcends borders and celebrates cultural richness.
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