Monay

Monay is a fintech startup based in Turkey, founded in 2020. The company's slogan "A financial wellbeing fintech guides you towards conscious consumerism, saving&investment using behavioral science & AI" reflects its core mission. Monay aims to help users achieve financial wellbeing by transforming their behaviors into habits, nudging them towards healthier spending patterns, and making conscious choices for a better self and world. The company leverages financial wellbeing methods, Nobel Prize-winning scientific approaches, and behavioral change methodologies, including the Fogg Behavior Model, Nudge Network, Dan Ariely, CCL & Duke University, and Artificial Intelligence. Monay's innovative features have impacted thousands of lives, and its Financial Wellbeing System includes financial tracking and conversation, behavior journeys, financial planners, and a Monay Card. Additionally, Monay extends its services to businesses, offering training, programs, and personalized appointments with Monay Financial Planners to help companies and their employees achieve financial wellbeing. This is crucial considering the statistics revealing that 79% of employees experience financial stress, spending an average of 3 hours per week on personal finance matters. The last recorded investment for Monay was a $1.80M Pre Seed Round investment on 01 May 2024. While the details of the investors are not provided in the available information, the startup's focus on financial wellness and its application of cutting-edge technology and behavioral science in the fintech space presents an intriguing opportunity for potential investment. With its clear value proposition and social impact, Monay has the potential to make a significant mark in the financial wellbeing and sustainable consumerism sectors. Keywords: #monay #monaymakesiteasy #monayjourneys #monaycard #financialwellbeing #wellness #financialfreedom #employeewellbeing #financialfreedom #artificialintelligence #sustainability #consciousconsumerism #sustainablelife #monaylakolay #monayolculukları #monaykart #finansalözgürlük #finansaliyilikhali