Merz b. Schwanen

Merz b. Schwanen is a Berlin-based brand that focuses on creating timeless garments with a rich history. Their slogan, "True passion, eco-friendly materials, and honest manufacturing," aptly captures their ethos. The company prides itself on crafting original, organic, and reliable basics for individuals who appreciate timeless design. Their GOOD ORIGINALS line utilizes rare, over 100-year-old loopwheeler machines in Germany, positioning them as one of the last companies globally to manufacture in this traditional manner. In 2017, they extended their offerings with the launch of the GOOD BASICS line, incorporating modern colors, new organic and recycled materials, and contemporary styles, all designed in Berlin and produced in Portugal. Founded in 1911 by Balthasar Merz, the brand was later revived in Berlin by Gitta & Peter Plotnicki in 2011, who have since endeavored to blend authenticity with contemporary designs and manufacturing methods while maintaining respect for the brand's heritage. With a commitment to craftsmanship and sustainability, Merz b. Schwanen stands as a unique player in the fashion industry, combining tradition with innovation, and classic designs with modern sensibilities.