MentalUP

MentalUP is an EdTech startup based in the United Kingdom, founded in 2012. The company offers a game-based educational application aimed at children aged 4 - 13, focusing on developing cognitive and physical skills. It has garnered a substantial user base across the globe and has been recognized as the "Best Family Friendly Application'' by Mom's Choice in the USA. Additionally, it has received positive endorsements from the Finland-based Education Alliance Finland. The company recently secured a $2.00M Seed Round investment on 31 August 2023 from investors including Idacapital, Maxis, YTÜ Yıldız Teknopark, and TT Ventures. MentalUP's unique selling points lie in its ability to offer a wide array of beneficial cognitive development activities combined with its reliability and credibility within the educational sector. The platform's ad-free environment and certification as a PEDAGOGICAL PRODUCT make it an attractive option for parents and educators. MentalUP's social media presence and its emphasis on providing a comprehensive and engaging learning experience make it a compelling investment opportunity in the EdTech and Gaming industries. The company's success in securing funding and its strategic focus on improving children's educational experiences position it as a promising venture for potential investors.