MentAd - Predictive Marketing (Acquired by SocialCode)

General Information
Company Name
MentAd - Predictive Marketing (Acquired by SocialCode)
Founded Year
2011
Location (Offices)
New York, United States +1
Founders / Decision Makers
Number of Employees
1
Industries
Advertising, E-Commerce, Platforms +1
Funding Stage
Series Unknown
Social Media

MentAd - Predictive Marketing (Acquired by SocialCode) - Company Profile

MentAd - Predictive Marketing (Acquired by SocialCode)

MentAd, founded in 2011, was a pioneering predictive marketing platform acquired by SocialCode. Leveraging sophisticated machine learning techniques, MentAd's focus was on pinpointing the most profitable online opportunities for customer acquisitions. With a primary customer base in the Advertising and E-Commerce industries, the platform delivered significant results for its clients, with improvements in CPAs up to 9x and ROI up to 15x.

Notably, the last investment received was a significant $4.70M Venture Round from notable investors including Blumberg Capital, Flint Capital, OurCrowd, Titanium Investments, and Edison on 18 June 2015.

MentAd's approach unlocked the true potential of predictive marketing, effectively assisting B2C companies in acquiring new customers and boosting conversions. With its acquisition by SocialCode, MentAd's contributions to the field and its ability to deliver tangible results highlights its potential impact on the broader marketing technology landscape.

Taxonomy: predictive marketing, customer acquisition, customer data analysis, CPA improvement, ROI improvement, marketing channels, profitable campaigns, B2C, conversions

Funding Rounds & Investors of MentAd - Predictive Marketing (Acquired by SocialCode) (2)

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Funding Stage Amount No. Investors Investors Date
Venture Round $4.70M 5
Blumberg Capital, investor in MentAd - Predictive Marketing (Acquired by SocialCode)'s Venture Round round Flint Capital, investor in MentAd - Predictive Marketing (Acquired by SocialCode)'s Venture Round round OurCrowd, investor in MentAd - Predictive Marketing (Acquired by SocialCode)'s Venture Round round Titanium Investments, investor in MentAd - Predictive Marketing (Acquired by SocialCode)'s Venture Round round Edison, investor in MentAd - Predictive Marketing (Acquired by SocialCode)'s Venture Round round
18 Jun 2015
Seed Round $1.20M 1
Blumberg Capital, investor in MentAd - Predictive Marketing (Acquired by SocialCode)'s Seed Round round
01 Dec 2014

Latest News of MentAd - Predictive Marketing (Acquired by SocialCode)

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No recent news or press coverage available for MentAd - Predictive Marketing (Acquired by SocialCode).

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