Meloncast is a Swiss-based martech startup that aims to revolutionize content marketing through data-driven insights. The company's slogan, "Get data-driven insights into what content your target audience craves and on what channels they want to consume it," encapsulates its core mission. Leveraging artificial intelligence and machine learning, Meloncast assists businesses in determining the most relevant topics for their target customers and the optimal ways to reach them.
Founded in May 2019, Meloncast is a spinoff of the University of St. Gallen and has secured support from VentureKick and InnoSuisse. The startup's passionate team of five is dedicated to transforming traditional content marketing practices. This is particularly significant given that over 200 Billion USD is spent on content marketing globally each year. With its innovative approach and strong industry backing, Meloncast is poised to make a significant impact on the marketing landscape.
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